Most people recognize that front-line sales managers are the pivot point necessary to drive much needed behavioral change in sales. So why do most coaching programs fail to equip managers with the tools and insight to become better coaches and transform their sales teams?
Most sales managers want to be good coaches; they just don't know how. Becoming an effective coach requires managers to overcome a host of challenges. They need to be able to identify…
Even if managers are able to get all of that done, they still have to keep up with coaching conversations, assignments, and follow up activities.
...and what about the executive team? Sales leaders have to find a way to hold managers accountable for actually coaching, tracking KPIs, and monitoring the overall effectiveness of the coaching program.
AXIOM’s Inspired Coaching System is a proven framework that helps managers become great coaches.