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FOR IMMEDIATE RELEASE
AXIOM Sales Force Development Announces New Customer
Windstream Communications Director of Business Sales Operations, Sean Cox, shares the reasoning behind his decision to implement AXIOM’s Selling Sciences ProgramTM
JACKSONVILLE, Fla. (June 16, 2010) – AXIOM™ Sales Force Development announces today that Windstream Communications, a leading provider of telecommunications services, has agreed to implement AXIOM’s Selling Sciences Program (AXIOM SSPTM) for their business-to-business sales organization.
As with any business, customer satisfaction and revenue growth are primary objectives for Windstream Communications. They realized that to produce significant results in these areas, they needed more than typical sales training. Windstream began looking for a program that helped their sales organization be the best possible partners for their customers. They understood revenue growth was a byproduct of Windstream having greater impact on what its customers were trying to accomplish with their businesses. That search lead them to AXIOM’s “Selling Sciences Program.”
“Achieving successful sales results takes sales force commitment and strong product and marketing skills. However, companies also must have a process to build around and build upon, and AXIOM’s program fits extremely well as part of this strategy,” said Sean Cox, director of business sales operations at Windstream.
In addition to sales and sales management training, Windstream is building components of the AXIOM SSPTM into their Sales Force Automation system, further extending the AXIOM SSP™ program into their core processes.
About Windstream Windstream Corp. (Nasdaq: WIN), headquartered in Little Rock, Ark., is an S&P 500 company with communications operations in 23 states and about $4 billion in annual revenues. Windstream provides phone, high-speed Internet and high-definition digital TV services. The company also offers a wide range of IP-based voice and data services and advanced phone systems and equipment to businesses and government agencies. For more information about Windstream, visit www.windstream.com.
About AXIOM™ Sales Force Development
AXIOM™ Sales Force Development implements sales force development and training programs that significantly increase customers’ sales, margins and effectiveness. AXIOM™ programs have become the standard for many Fortune 1000 companies, including Alltel, AT&T, BellSouth, Verizon Wireless, Disney Enterprises, and ESPN. At the heart of the company’s success lies the AXIOM Selling Sciences™ Program, which was developed and perfected over three decades in the highly competitive technology market. The program is recognized world-wide as the most logical, comprehensive, and scientifically valid selling and sales management system available. AXIOM was founded in 1990, originally as Burton Training Group, and is headquartered in Jacksonville, Fla. For more information, visit www.axiomsfd.com.
For more information, contact
Jennifer Roth
651-405-3061
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